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Speaking from experience as a Facebook native, at the beginning it was all about meeting people and potentially hooking up.Let’s be real here for a second, have you ever invited someone out through Facebook?Within this framework, it’s clear that social networks were about communications.They set out to be an effective way of communicating. The ability to publish information isn’t a core function of a social network, but it’s absolutely fundamental to social media.At the time we choose not to explicitly talk about social networks or social networking sites in particular, because it felt like unnecessary complication.
Mark Zuckerberg founded Facebook while he was studying at Harvard University.
Friendster: That’s a subtle-but-significant change, from person-centric to event-centric.
Evan Williams described this as a shift from being a social network to an information network.
If you’re in a relationship, then you’ve probably helped your single friends swipe through the streams of potential dates. Tinder finds you potential matches based on how close their location is to you.
Retrieving info from your Facebook profile (don’t worry, Facebook doesn’t share any Tinder info), it builds you a dating profile and begins feeding you a photo stream of potential matches.
It’s important to realize that nobody quite anticipated that Twitter would be the global nervous system that it is today. So social media never really set out to solve a “media” problem, or a “publishing” problem. Rather, they set out to solve a “networking” or a “communications” problem.